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Transcript: Mark Flavin: (00:00) This week on the digital marketing Scoop F8 Facebook developer conference a redesigned Facebook App is on the way Instagram intends to downplay statistics such as follower count the Messenger App. We'll be getting a facelift and a new payment feature which will be coming to whatsapp. That's all ahead on this week's episode of the digital marketing scoop. Intro: (00:21) [Intro Music] Mark Flavin: (00:26) Hey everyone. My name is Mark Flavin. I'm the director of 3B1 media and marketing. We are a web design digital marketing agency based in Cork in Ireland. This is the first episode of our

Video: Podcast: Transcription: Mark Flavin: (00:00) This week on the digital marketing scoop, we're discussing how to repurpose your content to increase your brand awareness, engagement, and impact on social media. That's all ahead on this week's episode of the digital marketing scoop. Intro: (00:11) [Intro Sound] Mark Flavin: (00:20) Hey everyone. Welcome to this week's episode of the digital marketing scoop. This week we're talking about content and using your content across lots of different platforms. So taking one piece of content, whether it be video or blog and podcast, and using that piece of content to basically create more content across all the

  What is an SEO Audit?   An SEO Audit is when you evaluate a website to grades the site for its ability to appear in search engine results pages. An audit is a standard procedure for a website. For those serious about their website, these audits should be completed frequently. It’s done purely for marketing purposes and can give deep insights into your website, pages and traffic. It will also give you the opportunity to identify areas that could be bettered to help you rank higher. A full audit gives you an actionable plan that helps to: Compare yourself to competitors and use

The key to effective Google Ads is to create high quality adverts that are directly relevant to your target audience. The goal always being increased clicks and conversions. But creating high quality adverts is not as easy as it looks. Google’s quality score is Google’s way of telling you whether or not it thinks your advert is of high quality or not. The score can directly impact the performance of your adverts from where your advert is ranked to the cost of your advertising efforts. Why Does Your Google Ad Score Matter? Google’s Ad quality score matters for two entities. One to