---
title: 3B1 Blog | Digital Marketing News | Marketing Updates | | AdWords
description: AdWords | Keep up to date with all of the latest digital marketing tips, news and strategies from 3B1
---

Our Blog

# Latest News

<https://3b1.ie/blog/3-ways-to-improve-your-google-search-rankings-for-your-business>

[AdWords](https://3b1.ie/blog/tag/adwords) 

 Jun 27, 2022 11:13:00 AM

##### [3 Ways To Improve Your Google Search Rankings For Your Business](https://3b1.ie/blog/3-ways-to-improve-your-google-search-rankings-for-your-business)

Reaching the right people at the right time is the hallmark of Search Engine Optimisation (SEO). The space is constantly changing as every day there are 15% entirely new search queries. Ranking high...

<https://3b1.ie/blog/your-guide-to-the-google-ad-quality-score>

[AdWords](https://3b1.ie/blog/tag/adwords) 

 May 21, 2019 8:34:43 AM

##### [Your Guide to the Google Ad Quality Score](https://3b1.ie/blog/your-guide-to-the-google-ad-quality-score)

The key to effective Google Ads is to create high quality adverts that are directly relevant to your target audience. The goal always being increased clicks and conversions. But creating high quality...

<https://3b1.ie/blog/google-ad-optimisations-reviewing-the-opteo-ppc-tool>

[AdWords](https://3b1.ie/blog/tag/adwords) 

 May 21, 2019 8:34:43 AM

##### [Google Ad Optimisations: Reviewing the Opteo PPC Tool](https://3b1.ie/blog/google-ad-optimisations-reviewing-the-opteo-ppc-tool)

There is a huge range of Google Ad tools out there that can help you gain insights, improve the efficiency and performance of your Ad campaigns. These tools provide you with a great way to manage...

<https://3b1.ie/blog/how-are-manual-extensions-different-from-automatic-extensions>

[AdWords](https://3b1.ie/blog/tag/adwords) 

 Jul 9, 2018 8:34:35 AM

##### [How Are Manual Extensions Different From Automatic Extensions](https://3b1.ie/blog/how-are-manual-extensions-different-from-automatic-extensions)

Extensions on the Google search network provide ads with additional information. Extension examples include call buttons, additional information and text, location details, links to specific parts of...

<https://3b1.ie/blog/3-features-you-should-try-using-with-google-adwords>

[AdWords](https://3b1.ie/blog/tag/adwords) 

 Apr 16, 2018 8:34:31 AM

##### [3 Features You Should Try Using With Google Adwords](https://3b1.ie/blog/3-features-you-should-try-using-with-google-adwords)

[Google AdWords](https://3b1.ie/marketing/google-adwords/) and its features are constantly changing and updating. It is important to be aware of those changes and added features and put some of them to use in order to increase your PPC...

<https://3b1.ie/blog/adwords-agencies-how-to-choose-the-right-one>

[AdWords](https://3b1.ie/blog/tag/adwords) 

 Feb 15, 2017 8:34:26 AM

##### [AdWords Agencies – How To Choose The Right One](https://3b1.ie/blog/adwords-agencies-how-to-choose-the-right-one)

Google AdWords has become a huge asset to small and large businesses alike over the last few years. The platform is constantly updating to give users the best experience while also making it possible...

<https://3b1.ie/blog/google-adwords-the-bad-ad-epidemic>

[AdWords](https://3b1.ie/blog/tag/adwords) 

 Jan 26, 2017 8:34:26 AM

##### [Google AdWords – The Bad Ad Epidemic](https://3b1.ie/blog/google-adwords-the-bad-ad-epidemic)

Google tries to give everyone who uses their search engine the best experience possible. In order to achieve this they have strict policies and have no qualms about blocking bad ads and in some cases...

<https://3b1.ie/blog/ppc-management-4-benefits>

[AdWords](https://3b1.ie/blog/tag/adwords) 

 Jan 16, 2017 8:34:26 AM

##### [PPC Management – 4 Benefits](https://3b1.ie/blog/ppc-management-4-benefits)

### PPC Management – 4 Benefits

PPC (pay per click) is a method of online advertising that directs traffic to a particular page or website. For example if you were to type “[PPC agency Cork](https://3b1.ie/marketing/google-adwords/)” into Google...

<https://3b1.ie/blog/what-is-remarketing>

[AdWords](https://3b1.ie/blog/tag/adwords) 

 Dec 19, 2016 8:34:22 AM

##### [What Is Remarketing?](https://3b1.ie/blog/what-is-remarketing)

**What Is Remarketing?**

[AdWords](https://3b1.ie/blog/tag/adwords) 

 Sep 6, 2016 8:34:22 AM

##### [Google AdWords Expanded Text Ads – 2 More Best Practices](https://3b1.ie/blog/google-adwords-expanded-text-ads-2-more-best-practices)

[Expanded text ads](https://3b1.ie/google-adwords-expanded-text-ads-2-best-practices/) (ETA’s) are a great addition to the [Google AdWords](https://3b1.ie/marketing/google-adwords/) platform. However, with the extra space, comes a new set of best practices to help you get the most out of your AdWords campaigns....