Womens Fitness are Ireland’s leading women only gyms.
#2. The Situation
The Womens Fitness team was about to open their first gym in Dublin. As part of the launch they needed a dedicated Dublin website, a brand refresh and a brand video ad to generate demand.
#3. The Goals
1. To build a new website for Women’s Fitness
2. To create city wide awareness of Women’s Fitness Dublin
3. To drive signups for early membership access
4. To get new members
#4. The Approach
Designed and built a new website to modernise the WF brand in this new location.
Created a digital marketing campaign to generate demand before launch.
Created a 30 second YouTube ad.
Use a mix of creative digital assets to deliver high ROI.
