3B1, Waterfront Square, 1 Horgan’s Quay, Cork, T23 PPT8

+353 21 204 0942


#1. The Client

Sigma Homes are a design & build property company that specialises in high-end home renovations, extensions and new builds.

#2. The Situation

When Sigma Homes approached 3B1, they were already delivering outstanding projects but unhappy with their market position.
They wanted to distinguish themselves as the only company of their type and to highlight their projects to a much bigger audience.

#3. The Goals

1. Help Sigma Homes showcase their work on social media.
2. Create a modern, high-end online presence.
3. Generate a six-month pipeline of qualified leads.
4. Become the top ranking google result in their sector.

#4. The Approach

Working closely with the team at Sigma Homes, we learned about their business and the people they wanted to reach.
After designing and building a new website to modernise their digital brand, we identified their customer archetypes and how we could find them through various targeting methods.
To capture these potential customers, we created a content first strategy that showcased Sigma Homes’ work with highly engaging video and photography.

#5. The Results

1. 24 month pipeline of contracted client.
2. 100% increase in avg. job value from €50k to €100k.
3. 20k hours of content viewed in 12 months.